While iconic landmarks like Big Ben, the London Eye, and the Tower of London are must-sees for any first-time visitor, this guide will take you off the beaten path to experience London through the eyes of a local. Brace yourself for a side of the city that most tourists miss, from unusual and unique experiences to vibrant markets and quirky attractions. Let's dive in.

Must-See Attractions in London 2024

St Dunstan's East

This spot is truly one of London's hidden gems. Surrounded by skyscrapers is St Dunstan’s East, making you feel like you've uncovered a lost, secret garden frozen in time. The combination of the Gothic architecture amidst the greenery is just beautifully eerie and atmospheric.

If you're looking for a beautiful venue for a photoshoot, you've found hidden gold, as this place is one of London's most hauntingly photogenic sites.

The View from Emirates Airline

While you can see the whole of London from its famous London Eye, no one likes waiting for hours on end. You can check out the new viewing deck at the top of the Emirates Air Line cable car instead. From 90 meters up, you get a breathtaking 360-degree view stretching all the way from the O2 Arena (East London) to Wembley Stadium (West London) without having to queue for ages.

The Painted Hall

Often described as the "British Sistine Chapel," the Painted Hall at the Old Royal Naval College is a magnificent masterpiece. Every inch of the ceiling and walls is covered in incredibly elaborate, decorative paintings and allegorical scenes. It's truly a jaw-dropping, awe-inspiring work of art.

Neal's Yard

You'll find this hidden courtyard tucked down a tiny alley in Covent Garden. And once you turn that corner - you're hit with a kaleidoscope of vibrant colors. All the shops, cafes, and houses are painted in dazzling shades of blue, pink and orange. It's an explosion of whimsy and one of London's most Instagrammable spots, for sure.

Leadenhall Market

This market is straight out of a Dickens novel. While most people visit the famous Borough Market, many miss the lesser-known Leadenhall Market with its ornate covered walkways and gorgeous Victorian architecture. Wandering the atmospheric arcades lined with boutiques, pubs, and food vendors, you'll feel like you've stumbled into 19th-century London. Grab a classic fry-up or pie-and-mash while you're there!

 

Top Experiences in London 2024

The London Dungeon

For a fright-filled jaunt through London's gory history, you must visit the London Dungeon. This experience brings centuries of twisted tales and dark deeds to life through live shows, creepy sets and props, and plenty of jump scares. Not for the faint of heart, but an absolute scream if you love a good spook! Tickets are priced at £30 if you book in advance.

Frameless Immersive Experience

I've personally been to Frameless and I can confidently say, that whether you’re an age-old art lover or someone who enjoys new experiences, this is an unforgettable experience. You get to wander through vast projections of famous artworks that surround and transport you into surreal, kaleidoscopic worlds. It’s a mind-bending, multi-sensory art experience. Tickets for this experience are priced at £25.

Musicals

Is it even a trip to London without catching a smash-hit musical in the West End? From long-running classics like Phantom to edgy modern works, London's theatre scene is second to none. Book tickets in advance and prepare to be dazzled by world-class productions and showstopping talent. Tickets for some of the shows can start as low as £18.

Punchdrunk

Immersive experiences unlike any other seem to be a common theme in this city. Punchdrunk are master of immersive theatre. For their latest work in London, Viola’s Room, you'll be thrust directly into a dystopian narrative as you explore a staggeringly elaborate set, interact with the actors, and choose your own adventure. Talk about getting your money's worth! Tickets cost £30 but get sold out extremely quickly, so be sure to book much in advance!

Hyper Reality

Here's one that'll bend your brain into a Million crazy shapes. Hyper Reality blends cutting-edge VR tech with real, physical environments to create these surreal, dreamlike experiences that'll have you questioning reality itself. You'll be walking through phantasmagorical landscapes that warp and shift all around you. Trippy doesn't even begin to cover it!

Alcotraz London: Cell Block Two-One-Two

In the mood for something a bit...saucier? Then get immersed at Alcotraz, a prison-themed cocktail bar where you'll be "incarcerated" and have to solve codes and clues to earn your freedom (and drinks!). It's an ingeniously fun, cheeky night out.
 

7 Best Free Things to Do in London in 2024

A Picnic at Primrose Hill

What better way to spend a sunny day than with a good old-fashioned picnic at Primrose Hill? Find a cosy spot on the grassy slopes, tuck into your basket of goodies (strawberries, chocolate and processo are my top picnic picks!) , and soak in those jaw-dropping panoramic views of the London skyline. A truly serene spot.

Visit Columbia Road Flower Market

Sundays were made for a lazy wander down Columbia Road when this East London strip transforms into a vibrant botanical market. Stroll past vendors selling bright flowers of every shape and hue, stop for a bite at one of the lively cafes, and leave with arms full of fresh flowers. Just heavenly!

Sky Garden

For sky-high views without the hefty price tag, check out the Sky Garden atop that famous "Walkie Talkie" building. Not only do you get breathtaking views from the observation decks, but there are also lush gardens and greenery all around to explore - all completely free (just remember to book online!).

Hampstead Heath

When you need an escape from the concrete jungle, locals head to Hampstead Heath. This rambling 790-acre expanse of meadows, woods, and bathing ponds feels a world away from the city hustle. Go for a hike up Parliament Hill, take a refreshing dip in one of the ancient swimming spots, or just kick back on the grass for a picnic. Countryside vibes just minutes from downtown!

God's Own Junkyard

God's Own Junkyard is an entire gallery packed with glowing neon signs and quirky vintage finds. It’s the perfect spot for a super cool photography shoot or if you’re fascinated by cool vintage lights. Wandering through the place is like tripping through a kaleidoscope for an hour or three.

Sir John Soane's Museum

Sir John Soane was clearly someone with excellent taste - and a bit of a hoarding problem. But hey, that's our gain! His breathtaking historical home contains rooms absolutely crammed floor-to-ceiling with his collections of art, antiquities, unique furniture and architectural fragments. Get ready to be wowed.

Kyoto Garden

Need to find your zen amid the London madness? Then take a breather at the serene Kyoto Garden tucked away in Holland Park. With its tranquil waterfalls, perfectly pruned bonsai trees, and peaceful walking trails, it's the perfect Japanese-inspired oasis shut off from the city chaos.

Best Events in London in 2024

Lord Mayor's Balloon Regatta 2024

Held in July, the Regatta sees dozens of hot air balloons taking to the skies over London for a delightfully colourful spectacle you won't want to miss. Grab a patch of grass to watch these majestic giants float overhead - it's a delight to watch!

Regent's Park Open Air Theatre - Summer 2024

When the weather warms up, outdoor theatre takes the stage at Regent's Park Open Air Theatre. Settle into your chair under the stars and take in classic plays, musicals, and performances surrounded by stunning gardens and greenery. Pack a picnic and make an evening of it!

Taste of London 2024

Calling all foodies! Taste of London gathers the city's top restaurants, Michelin-starred chefs, artisan purveyors, and producers for a decadent food festival in Regent's Park. Come hungry and prepare to eat your way through London's world-class culinary scene.

Hyper Japan 2024

Here's one for the anime geeks, J-pop fanatics, and connoisseurs of Japanese culture. Hyper Japan descends on London for an extravagant celebration of all things from the Land of the Rising Sun - from cosplay contests and maid cafes to samurai sword displays and mouth-watering Japanese street food.

Notting Hill Carnival 2024

This iconic annual shindig sees the streets of West London completely transformed into a kaleidoscope of feathered costumes, thumping Caribbean rhythms and sizzling food. With its dazzling colours, intoxicating aromas, and nonstop revelry, Notting Hill Carnival is a euphoric celebration of London's Caribbean culture that simply has to be experienced.

Getting Around in London in 2024

Cycling

With green spaces present in nearly every neighbourhood, Londoners love taking advantage of the city's many public parks and gardens. Rent an EBike or Scooter (Most commonly used ones in London are Lime) and cycle along the gorgeous paths, stop for a picnic, or simply people-watch from a sunny bench. A few local favourites include Regent's Park, Greenwich Park, and Richmond Park.

The Overground

While the Tube is certainly efficient, many prefer the Overground trains that pass through various neighbourhoods above ground. Soak up the city sights through the windows as you roll past street markets, historic pubs, and lively residential areas.

Water Transportation

With the Thames River winding through the heart of London, many locals embrace water buses, ferries, and even rental kayaks or stand-up paddleboards as fun ways to get around. It's a scenic (and eco-friendly) alternative to the usual trains and taxis.

Driving

While driving in central London can be a headache, having your own vehicle does open up day trips and exploration beyond the city center. Just be warned - parking is expensive and difficult to find. Using a platform like Stashbee to rent out residential driveway or garage spaces can provide more affordable parking options.
 

Places to Stay in London in 2024

Pubs with Rooms

For a truly local stay, book a room at one of London's historic pubs. These charming inns offer comfortable lodging, friendly atmospheres, and of course, an attached pub serving up classic British food, real ales, and the lively social vibe that makes pub life so special.

Apartment Rentals

Blend in like a resident by renting a private apartment through sites like Airbnb or Vrbo. You'll have more space and amenities than a typical hotel room, plus the chance to experience day-to-day life in a real London neighbourhood.

Boutique Hotels

For a bit of luxury with local flair, consider one of London's many upscale boutique hotels tucked into heritage buildings or trendy neighbourhoods. They offer tailored service, stylish decor, and often hyper-local perks like curated guides to nearby shops and eateries.

Shopping in London

Brick Lane Market

Every Sunday, this iconic East London strip comes alive with vendors hawking antiques, vintage fashion, street food, and all manner of quirky finds. It's a bustling, colourful scene where locals come to hunt for hidden gems and soak up the vibrant multicultural vibe.

Coal Drops Yard

Once a gritty industrial site for coal transportation, this beautifully restored Victorian-era yard is now a hotspot for independent boutiques, inventive eateries, and artsy hangouts all set against a backdrop of heritage architecture.

Alfie's Antique Market

Tucked down a labyrinth of alleyways, Alfie's is a legendary antique paradise loved by locals for its chaotic yet charming collection of vintage wares. Part treasure hunt, part urban exploration, this is the perfect place to lose a few hours rummaging for unique finds.

So in summary, by stepping off the well-trodden path, you'll discover a side of London that most tourists miss out on - from hidden green spaces and fascinating historical sites to buzzing markets, local pubs, and that uniquely irreverent British sense of humour.